03Common Questions
What does Oakden actually do?
Two things. We bring you more customers (through ads and marketing), and we make sure you never lose one — every enquiry gets answered fast and followed up until they book, all in one place. Think of us as the team that both fills the top of your funnel and stops the leaks at the bottom.
Who is it for?
Small and medium-sized service businesses — trades, salons, clinics, gyms, tradesmen, local services, agencies — anyone who gets enquiries and books jobs or appointments. We work with businesses across the UK and America.
What is "The Oakden Engine"?
It's our follow-up system — and here's the important bit: we write every message by hand up front (so it sounds like a real person on your team, not a robot), then the system sends them automatically. So the moment someone enquires, they get a warm, human-sounding reply in seconds by text and email, and it keeps following up until they book. Human words, instant delivery. Every enquiry from every channel lands in one inbox, so nothing slips through — all done for you.
Can I just get one part — like only the follow-up, or only the ads?
Yes. Some businesses want the whole system; others just want the customer follow-up, or just the marketing. It genuinely depends on your business — book a free audit and we'll tell you honestly what's worth doing and what isn't.
Do the marketing and the follow-up have to go together?
No — you can have either on its own. They just work best together: the marketing brings the customers in, and the follow-up makes sure you win them. Available separately, unbeatable as a pair.
Do I need to be technical?
Not at all. Everything is done for you — set up, written, and managed. You don't touch any software unless you want to.
What if I already have a CRM or other tools?
No problem — we'll work with what you've already got, or set things up properly if you'd rather. Whatever's simplest and best for your business.
How much does it cost?
It depends on what you need, so we don't put prices on the site. The free audit tells us the scope, and we give you a straight, honest number — no pressure, no hard sell.
How soon will I see results?
The follow-up side can pay off almost straight away — you stop losing enquiries you're already getting. New-customer growth from marketing builds over the following weeks. We'll always be honest with you about timelines.
I already have a website — do I need to start over?
No. Your website is just one part of the picture, and often not where the money's being lost. Most businesses are losing customers after the enquiry comes in — slow replies, no follow-up. We work with whatever you've already got and fix the part that's actually costing you.
I've tried ads before and they didn't work.
Nine times out of ten, the ads did their job — the enquiries came in and then went cold, because nobody followed up fast enough. That's the exact leak we plug. And if paid ads genuinely aren't right for your business, we'll tell you straight — we're not here to sell you something that won't work.
Do you guarantee a certain number of leads?
Honestly? Anyone who guarantees you an exact number of leads is telling you what you want to hear. What we will promise: you stop losing the enquiries you already get, you see the real numbers (no hiding behind vanity metrics), there are no long tie-in contracts, and if it's not working, we say so and fix it.
How do I get started?
Book a free audit — it's a quick call, no cost and no obligation. We'll show you where you're losing customers and how we'd fix it. If it's not right for you, we'll tell you.